SA国际传媒

It may not be 鈥檚 $10 billion investment into , but let it be known it will not be left behind in the current AI blitz.

The CRM鈥檚 giant venture arm 鈥� 1 鈥� has launched a new $250 million generative AI fund that will look at promising generative AI startups. The firm announced at TrailblazerDX it will initially invest in four AI companies 鈥� , , Hearth.AI and .

In late January, news broke that San Francisco-based AI startup and rival to Anthropic is raising a $300 million round from 鈥� bringing the company鈥檚 total valuation to $5 billion, .

鈥淪alesforce Ventures has been investing in high-potential enterprise technology businesses for more than a decade, and these initial investments from the fund in generative AI companies fit squarely into that strategy,鈥� said , executive vice president of corporate development and Salesforce Ventures at Salesforce, in a about the new fund.

Of course, venture capital has been pouring into the AI space as both consumers and companies have become enamored with artificial intelligence tools ChatGPT and . Just last week, San Francisco-based AI startup raised a $65 million round. Typeface鈥檚 platform is tailored specifically for 鈥渆nterprise content creation,鈥� as it can create product shots, blogs, social media ads and other posts that meet brand specifications and tailor marketing to niche audiences.

Salesforce steps up AI game

Salesforce also announced Tuesday it will be adding some AI tools to its platforms. The company 鈥� which has been under shareholder pressure as of late 鈥� unveiled new generative AI tools for customer service responses and sales emails called Einstein GPT.

In addition, Salesforce announced a new ChatGPT app for .

The new tools are integrated with OpenAI鈥檚 generative models.

Further reading:

We鈥檝e Seen This Before: Investors Take To The Next Shiny Toy 鈥� AI

Illustration: Dom Guzman